Cryptocurrencies are among the most versatile and dynamic options on today’s financial market. For content creators, blockchain affiliate programs offer an opportunity to accumulate these currencies.
Throughout 2020, the crypto market skyrocketed to new heights, driven by investors’ fear of macroeconomic instability. By the end of the year, the collective market valuation had jumped to $760 billion – increasing by more than 200%.
For investors and crypto experts, the resulting surge of public interest opens up new avenues for generating revenue flows. Among them is affiliate marketing for blockchain projects, which offers you the potential for building a solid passive income stream.
Here’s the run-down on how exactly this works, and what the best affiliate programs are.
What Are Blockchain Affiliate Programs?
In general, an affiliate program offers commission fees in return for referrals.
Say you’re a fitness blogger recommending a certain type of yoga mat. Every time someone reads your blog and buys your top pick, you earn a commission from the brand if you’re part of their affiliate program.
For content creators, this is a great way to build up a steady passive income.
For companies, it’s a cheap and effective marketing strategy. It’s also widespread, with over 80% of brands offering affiliate programs.
In the crypto context, there are affiliate programs related to blockchains – the record-keeping technology behind cryptocurrencies.
You can earn a commission for recommending certain blockchain projects to your audience. These commissions are usually paid in fiat currency, established cryptocurrencies like Bitcoin or Ethereum, or the blockchain’s own tokens.
If you’re a content creator with an audience in the tech or finance sphere, you can harness these blockchain affiliate programs to supplement your income stream. By referring your audience to blockchain projects that you trust, you can earn crypto commissions.
To start with, there’s Binance, a prominent cryptocurrency exchange.
Their affiliate program is fairly straightforward. You fill out an online form application, then create your personal affiliate links, and share them with your network.
Payouts are generous. When someone signs up or registers a Binance account using your referral link, you can get up to a 50% commission every time they complete a trade.
However, you have to fulfill a few criteria to participate in the program. For example, as an influencer, you’ll need 5k+ subscribers or followers to qualify.
Like Binance, Kraken is a crypto exchange, allowing users to trade fiat and cryptocurrencies for trading fees. It’s these fees that make their blockchain affiliate program attractive, because you will receive a cut of them for every referral.
For every client you refer to Kraken, you will receive 20% of all their lifetime trading fees – without any minimum amount, and without any time limits.
Kraken pays out these commissions in fiat currency, directly to a bank account, rather than as crypto tokens. In this way, it caters to content creators who prefer a steady stream of income to the volatility of the crypto market.
Once you submit the affiliate application form, you can expect it to be processed within five business days.
Next up, Coinbase’s system offers considerable flexibility in terms of commissions and who can participate in their blockchain affiliate program.
If you run a blog or a website, you can fill out an online form to join Coinbase’s affiliate program.
Once that’s approved, you’ll be able to access tools for generating affiliate links, and tracking them. Then, you can place the link in your articles, social posts or even ads on your website and social media.
Every time someone follows your link and joins Coinbase, you’ll earn 50% of their fees for the first 3 months. This commission is then paid in your local currency, electronically via PayPal, or straight to your bank account.
One of the biggest plus points of this program: It also gives you access to tools to help you in promoting your links. For example, you can easily set up campaign performance reports and customized landing pages.
Ledger’s main products are cryptocurrency hardware wallets. These allow users to store their crypto assets with the extra layer of security of having a physical device.
To join their affiliate program, you have to fill out a sign-up form and provide your Bitcoin (BTC) address and email.
Once you’re part of the program, you have access to quality promotional materials like banners, links, and videos.
Every time one of your referrals generates a sale, you earn a 10% commission. Payouts are made on a monthly basis and in Bitcoin.
CryptoHopper, finally, is an automated trading bot for over 100 different cryptocurrencies.
Like for Ledger, you have to fill out an application form to join the program. Currently, CryptoHopper has over 10,000 members in its blockchain affiliate program.
In terms of commissions, you can earn up to 15% each time a new user you referred makes a payment. Plus, when someone signs up for the platform, you get a bonus of up to $9.90.
One thing that helps CryptoHopper stand out: You can also earn a commission by referring someone to the affiliate program itself, and earn up to 50% of what they make!
Like Ledger and Coinbase, CryptoHopper also offers additional support for their affiliates. As part of the program, you have access to additional blogs, video tutorials, tools, free banners, and visual content you can share with your audience.
The Bottom Line: Harnessing the Power of Blockchain Affiliate Programs
If you’re a content creator in the tech or finance niche, chances are you’ve encountered blockchains and cryptocurrencies before – and will do so again in the future.
By joining one of the blockchain affiliate programs above, you can exploit a synergy effect: When you refer your audience to a blockchain project you trust, you are helping it grow, and earn a commission besides.
In time, this can help you generate a steady passive income stream. On the one hand, fiat payouts are available for those who like to play it safe. On the other, considering the recent expansion of the crypto market and likely future upward trend, crypto token commissions can be very attractive to affiliates.